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The Operating Review › Industries › Engineering and architecture

Engineering and architecture

The fee was agreed before anyone knew what the project was.

“We agreed the fee in March. The project we are actually doing started in July.”

A design practice sells judgment by the hour against a fee fixed as a lump sum or a percentage of a construction cost that has not been established yet. Everything that happens afterwards is absorbed, billed as additional services, or written off — and which of those three it is tends to be decided informally, late, by whoever is closest to the client.

Your words, not ours.

Where it concentrates here

6 places the money tends to go in a design practice. Each one is concentrated — a single agreement, a single queue, a single account nobody reviews — which is why sampling walks straight past them.

  1. Additional services performed at a client's request, acknowledged verbally, and never converted into an amendment anybody could bill against.
  2. Estimate-to-complete on percentage-of-completion projects refreshed optimistically, so revenue is recognized against a finish date the project team stopped believing in.
  3. Effective multiplier reported firm-wide while one studio or discipline runs structurally below break-even inside the average.
  4. Sub-consultant markup taken at a rate the prime agreement does not actually permit, discovered at audit or at fee dispute.
  5. Retainage held past substantial completion on projects nobody is chasing because the design team moved on eighteen months ago.
  6. Professional registration by state and discipline tracked in a spreadsheet, where a lapse means a seal applied without current standing.

Not every design practice is the same business

Where this data actually lives

Named because it changes what the intake asks for. An extract from one of these has known gaps, and the review is built around them rather than surprised by them.

Reported in your numbers, not ours

The obligations that set the deadlines

What the review would ask you for

8 requests written for a design practice and asked of nobody else — 4 of them core. They sit alongside the operating spine every business has — finance, revenue, receivables, payables, contracts, people, IT, operations, risk, commercial and governance — which is 107 further requests.

Anything you do not have can be skipped in one click, with a reason. The intake is completed in the client portal, which saves each answer as it is given and can be returned to as often as you like.

When this stops being interesting and becomes urgent

Who this involves

Who commissions it

Principals, managing partners and finance directors. Phase one is priced before phase two is discussed, the report is yours either way, and we take no vendor commissions or referral fees on anything we recommend.

See the proposal and the price Talk it through first

The proposal sets out the sequence week by week, what we would need from you, and what it costs for your number of operating units. No call required to see the number.

Closest to this

Operations that share more with a design practice than the sector label suggests.